Posts tagged with: digital news
For the world cup, Panasonic wanted to increase its support to Neymar Jr., the Brazilian footballer (partnership they have since 2010). However, Panasonic is neither an official FIFA member nor a Team Brazil sponsor – Therefore, the brand have been...
The Chinese Internet Company, Alibaba Group Holdings, has launched 11Main.com, an online store for U.S. customers. The announcement was received with a degree of alarm by the media, referring to Alibaba’s landing in the States as “Amazon.com’s D-Day,” a great threat...
I always been fascinated by China – I have been curious this time in finding out which brands are really into social, and innovating in their space ? How is China Luxury market ? L2 Think Tank, leader in business...
Jerry Buhlmann gives his views on the advertising industry including the consolidations currently taking place such as the Dentsu merger with Aegis, and how to embrace Japanese culture. He also gives us an insight into the impact online trends such...