BMW took to the stage at the traditional Geneva International Motor Show from 5 – 15 March 2015 with two world premieres: the BMW 2 Series Gran Tourer, which offers seating for up to seven people, and the new compact BMW 1 Series. The BMW M4 MotoGP Safety Car, meanwhile, demonstrates how engine output can be boosted efficiently using an innovative water injection system – leading to lower fuel consumption and exhaust emissions under full load.
For the exhibition, BMW created a website allowing customers to view in real time the Geneva Show and watch exclusive content and information about their new models. You can watch inside of the car, read through the specifications of the car, visit the floor plan, and live Tweet and Instagram of your favourite moments on the social wall.
Beautiful website and nice user experience, complementing the experience of the show, nice interaction and reference for digital producers- lovers of nice website design and build like me ! Well done BMW !
Visit the website: http://www.bmw-autosalon.ch/int-en/stand/
The exhibition took place from 5 – 15 March 2015. You can still visit the website and discover latest BMW models.
A few key screenshots below:
Image credits: All images belong to BMW