Adidas Originals : This is Me launched a new campaign website in China celebrating originality, uniqueness and  individuality. “This is me” allows you to customise your shopping experience, discover the latest Adidas collection, and enjoy the latest sport events happening around your area in China.

Check the campaign website:

Watch the campaign TVC packaged up with Chinese artists and celebrities: here
(also featured at the top of the post)

Screenshots of This Is Me campaign 

Screen Shot 2014-08-30 at 8.40.01 pm





Source: Adidas Originals This is Me 
Image credits:
 Adidas Originals This is Me